Shepton Mallet’s Snowdrop Festival 2025: Celebrating the legacy of the ‘Snowdrop King’
Shepton Mallet has a unique claim to fame in the world of horticulture—it was home to James Allen, the Snowdrop King. A self-taught horticulturalist, Allen became the first person to breed new varieties of snowdrops from wild species, carrying out his pioneering work from his home in the town.
His legacy lives on through the Shepton Mallet Snowdrop Festival, an annual celebration of his work, the arrival of spring, and the town's deep-rooted connection to the delicate white flowers. This year's festival runs throughout February 2025, with a full programme of walks, talks, creative workshops, and family-friendly events.
Shepton Mallet and snowdrops: A historic connection
James Allen's fascination with snowdrops in the late 19th century saw him cultivate over 100 different varieties, at a time when breeding new hybrids was becoming highly fashionable. His work earned him recognition from the Royal Horticultural Society, and two of his creations—'Merlin' and 'Magnet'—are still grown today.
'Merlin' is known for its distinctive green markings, while 'Magnet' has an unusually long stalk, allowing its flowers to sway in the wind. Both have been awarded the RHS Award of Garden Merit, an honour given to only a select few snowdrop cultivars.
Despite a fungal infection devastating much of his collection, Allen's passion left a lasting mark on horticulture. His contributions are still recognised today, and in 2022, a newly carved stone obelisk was placed on his grave in Shepton Mallet Cemetery, celebrating his achievements.
Shepton Mallet Snowdrop Festival 2025: What's on
This year's Snowdrop Festival features a mix of heritage events, creative workshops, and community activities, all designed to bring people together in celebration of Shepton Mallet's most famous gardener.
Highlights include:
- James Allen Heritage Walks (21 & 22 Feb) – A guided tour of Shepton Mallet exploring the life and work of the Snowdrop King.
- Snowdrop-Themed Family Fun (20-22 Feb) – Drop-in sessions with creative activities inspired by snowdrops.
- Winter Ramble with Snowdrops (16 Feb) – A scenic walk through the countryside to admire the snowdrops in bloom.
- Taster Workshops – Try glass painting, wreath-making, or puppet animation, all with a botanical twist.
- Talk by Charles Dowding (21 Feb) – The no-dig gardening expert shares his knowledge on sustainable growing.
- Poetry & Photography Prize Giving (22 Feb) – Celebrating creative works inspired by the festival.
Why the festival matters to Shepton Mallet
Beyond honouring James Allen, the Shepton Mallet Snowdrop Festival plays a key role in community regeneration. Organised by the Shepton Mallet Snowdrop Project, a Community Interest Company run by volunteers, the festival aims to raise the town's profile and attract visitors.
Each year, proceeds from events like Shepton Open Gardens go towards planting more snowdrops around the town, ensuring that Allen's beloved flowers continue to bloom in gardens, parks, and public spaces for future generations.
The festival is also a reminder of Shepton Mallet's rich heritage, and a way for local residents, businesses, and visitors to take pride in the town's unique story.
Get involved
Whether you're a history enthusiast, a keen gardener, or simply looking for a scenic winter walk, there's something for everyone at the Shepton Mallet Snowdrop Festival.
For the full event schedule and ticket details, visit Shepton Mallet Snowdrop Project.
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