The Royal Bath and West Society has announced that cider-maker Thatchers will be the title sponsor of this year's Bath and West Country Festival near Shepton Mallet.

Held at the Bath and West Showground on the August Bank Holiday weekend of August 27 to 29, the Bath and West Country Festival replaces the society's usual Royal Bath and West Show for one year only.

With live music on the Greenwood Stage and on-site camping, it is being hailed as the perfect opportunity to get together with friends for a bank holiday break.

If you pop along to the Thatchers bar next to the main ring you'll be able to enjoy some of the Thatchers cider favourites such as Gold, Haze and Rosé as well as sampling some of their small batch Cider Barn ciders and new releases such as Thatchers Cloudy Lemon.

There'll be entertainment at the Thatchers bar too with music across the three-day festival.

Alan Lyons, head of shows at the Bath and West, said: "We are thrilled that Thatchers have become our title sponsor for this year's Bath and West Country Festival.

"There is a big emphasis on food and drink at the festival, so we are really grateful to have the support of one of the country's leading cider producers who are based here in Somerset."

Martin Thatcher, fourth-generation cider maker at Thatchers cider, said: "The Bath and West has been a huge part of our calendar for many years now and we're delighted to be able to support the show in its new form for 2021.

"Like many, we can't wait to get back to the events and shows that we love and are looking forward to celebrating the best food and drink the county has on offer. It promises to be a fantastic event."

Tickets are on sale now for £15 per adult, which includes 2 free children. Visit www.bathandwest.com/tickets to book or call 0333 242 7912.

For more information about Thatchers, including their farm shop and Railway Inn gastropub, check out their website here.